Thryv
Thryv is an all-in-one small business management platform combining CRM, scheduling, marketing, reputation management, and payments for local service businesses.
What is Thryv?
Thryv is an all-in-one small business management software that bundles CRM, online scheduling, marketing, reputation management, document sharing, and payments into a single platform. It is aimed at local and home-service businesses that want to run day-to-day operations without stitching together multiple tools, and it emphasizes guided onboarding and support. Thryv is offered through modular 'Centers' (Command Center for communications and Business Center for operations) plus add-on marketing services.
Best known for: An all-in-one operations and marketing platform for local service-based small businesses.
Key features
- CRM and centralized client communications inbox
- Online appointment scheduling with automated reminders
- Estimates, invoicing, and integrated payment processing
- Reputation and online review management
- Email/SMS marketing campaigns and social media tools
- Document storage and client portal
Who Thryv is best for
- Local service pros (home, trades, wellness) juggling scheduling, invoicing, and reviews
- Small teams wanting CRM, marketing, and payments in one system
- Owner-operators replacing several disconnected point tools
Ideal team: Small, non-technical service businesses (roughly 1-20 staff) that want an all-in-one platform with hands-on onboarding rather than assembling separate tools.
Thryv pricing
Command Center Basic
$0
- Free centralized inbox and communications hub
- Contacts and basic client management
- Entry point into the Thryv ecosystem
Command Center Plus
$20/per user / mo
- Expanded messaging and collaboration tools
- Video calls and team communication
- Per-seat pricing for growing teams
Business Center
$228/flat / mo
- CRM, online scheduling, and automated reminders
- Reputation, reviews, and marketing tools
- Estimates, invoicing, and payment processing
Costs to watch before you commit
- Pricing is demo-first and quote-based; the exact rate depends on your business, region, and add-ons rather than a public rate card
- Third-party sources report a one-time onboarding/setup fee (commonly cited around $250)
- Higher-tier and bundled packages (e.g. Kickstart/Ignite) run several hundred dollars per month once marketing services are included
- Extra seats, SMS/texting, and some integrations are add-ons billed on top of the base plan
Top Thryv alternatives
Popular Field Service & Home Services tools teams evaluate alongside Thryv.
NiceJobNiceJob is reputation marketing software that automates collecting customer reviews, displaying social proof, and driving referrals for local service businesses.
Housecall ProAll-in-one field service management software that helps home-service businesses handle scheduling, dispatching, invoicing, and payments.
TradifyTradify is a job management app for trade and field service businesses that handles quoting, scheduling, job tracking, timesheets, and invoicing in one place.
BoulevardBoulevard is a client-experience and business-management platform for salons, spas, and medspas covering scheduling, point of sale, payments, and marketing.
ServiceM8ServiceM8 is a job management and field service app for trade and service businesses, covering quoting, scheduling, dispatch, and invoicing from the office to the field.