CRM & Sales
SugarCRM
Precision-selling CRM platform for complex mid-market and enterprise sales.
3.8· 413 reviews· via CapterraFounded 2004 · Cupertino, CA
What is SugarCRM?
SugarCRM is a CRM platform for mid-market and enterprise sales, marketing, and service teams, emphasizing automation and AI-driven predictive insights to guide selling. Originating as an open-source alternative, it is offered in cloud and self-hosted deployments.
Best known for: A mid-market CRM with strong automation and open-source roots
Key features
- Sales force automation
- Marketing automation
- Customer service and case management
- AI predictive insights
- Reporting and dashboards
- Workflow automation
Who SugarCRM is best for
- Mid-market and enterprise sales orgs with complex account management
- Companies integrating CRM with ERP data
- Teams wanting AI-driven sales and revenue intelligence
Ideal team: Mid-to-large organizations of 15+ seats with dedicated sales ops who need deep customization.
SugarCRM pricing
Standard
$59/per seat / mo
- Accounts, contacts & leads
- Pipeline & workflows
- Reporting & mobile
Popular
Advanced
$85/per seat / mo
- Mail & calendar integration
- Case management
- Sugar Intelligence & Smart Guides
Premier
$135/per seat / mo
- Geo mapping & Discover
- 2x storage
- LinkedIn connector & enhanced support
Costs to watch before you commit
- Hard 15-user minimum on every tier — effective entry cost is ~$885/mo even for small teams.
- Annual contracts are required for the listed pricing.
- Implementation runs weeks-to-months via paid professional services.
- Customization and add-ons go through professional services rather than self-serve.
Top SugarCRM alternatives
Popular CRM & Sales tools teams evaluate alongside SugarCRM.
SalesflareCRM that auto-fills itself from your email, calendar, and social data.
Less Annoying CRMOne flat price, zero upsells — a simple CRM for very small businesses.
CloseCRM with built-in calling, SMS, and email for high-velocity sales.
Bigin by Zoho CRMPipeline-centric CRM built for small businesses buying their first CRM.
CapsuleSimple, low-cost CRM with contact management and light project boards.