CRM & Sales
Nutshell
Affordable all-in-one CRM that keeps SMB sales teams moving deals.
4.3· 1,426 reviews· via G2Founded 2009 · Ann Arbor, MI
What is Nutshell?
Nutshell is an all-in-one CRM and sales automation tool for small and mid-sized B2B teams, combining contact management, pipelines, and email marketing. It aims to be affordable and easy to adopt while keeping sales teams moving deals forward.
Best known for: An affordable all-in-one CRM with built-in email marketing for SMB sales teams
Key features
- Contact and lead management
- Customizable sales pipelines
- Sales automation and sequences
- Built-in email marketing
- Reporting and forecasting
- Web forms and lead capture
Who Nutshell is best for
- Growing SMB sales teams wanting affordable, all-in-one CRM
- Teams that want CRM plus email marketing in one tool
- Buyers who dislike contracts and want month-to-month options
Ideal team: Small-to-midsize B2B sales teams of roughly 3–30 reps who want an approachable CRM with no seat minimums.
Nutshell pricing
Foundation
$13/per seat / mo
- Unlimited contacts
- Email & calendar sync
- Form builder
Popular
Growth
$25/per seat / mo
- Activity reports
- Sales quotas
- Lead assignment
Pro
$42/per seat / mo
- 5 custom pipelines
- Sales automation
- Advanced reporting
Business
$59/per seat / mo
- 10 pipelines
- Audit log
- Teams & territories
Costs to watch before you commit
- Foundation caps at 100 open leads (contacts are unlimited).
- Add-ons bill separately: Marketing Suite from $49/mo, Engagement (SMS/chat) $16/user/mo, Nutshell IQ $37/mo.
- AI 'outcomes' are metered per tier (10–150/mo).
- Advertised per-seat rates assume annual billing; monthly billing costs more.
Top Nutshell alternatives
Popular CRM & Sales tools teams evaluate alongside Nutshell.
SalesflareCRM that auto-fills itself from your email, calendar, and social data.
Less Annoying CRMOne flat price, zero upsells — a simple CRM for very small businesses.
CloseCRM with built-in calling, SMS, and email for high-velocity sales.
Bigin by Zoho CRMPipeline-centric CRM built for small businesses buying their first CRM.
CapsuleSimple, low-cost CRM with contact management and light project boards.