Sender
Sender is an affordable email and SMS marketing platform that lets businesses send newsletters, automations, and text-message campaigns from one dashboard.
What is Sender?
Sender is a budget-friendly marketing platform combining email newsletters, automation, and SMS/MMS messaging in one tool. It is known for a generous free plan and simple drag-and-drop editor aimed at small businesses and ecommerce stores. SMS is sold as credits priced per message by country, layered on top of the subscription plans.
Best known for: Affordable combined email and SMS marketing with a strong free plan
Key features
- Email newsletters with drag-and-drop builder
- SMS and MMS text campaigns
- Marketing automation and workflows
- Signup forms, popups, and landing pages
- Ecommerce integrations and reporting
- Segmentation and A/B testing
Who Sender is best for
- Small businesses combining email and SMS on a budget
- Ecommerce stores sending promos and abandoned-cart texts
- Beginners who want a generous free plan
Ideal team: Best for solo founders and small marketing teams that want combined email and SMS without enterprise pricing or a steep learning curve.
Sender pricing
Free Forever
$0
- Up to 2,500 subscribers and 15,000 emails/mo
- Automation, forms, and landing pages included
- Includes Sender branding; email only
Standard
$8/flat / mo
- Adds SMS/MMS messaging and more seats
- Removes Sender branding
- Price scales with subscriber count
Professional
$14/flat / mo
- Free SMS credits and advanced automation
- Priority support and advanced reports
- Dedicated IP available on larger plans
Enterprise
Custom
- Unlimited emails and dedicated success manager
- SSO (SAML), SLA, and activity logs
- Advanced permissions and phone support
Costs to watch before you commit
- SMS is credit-based and priced per message by destination country, billed separately from your plan
- Plan prices scale up as your subscriber count grows, so the entry price is not fixed
- Lowest advertised prices typically require annual billing; monthly billing costs more
- SMS and some features are locked behind paid tiers, not the free plan
Top Sender alternatives
Popular SMS & Chat Marketing tools teams evaluate alongside Sender.
PostscriptPostscript is an SMS and MMS marketing platform built for Shopify ecommerce brands to run text campaigns, automations, and two-way conversations.
KixieKixie is a sales-focused calling and SMS platform that adds a power dialer, automated texting, and CRM integration to outbound sales teams.TextlineTextline is a business SMS platform for two-way texting, shared team inboxes, automation, and compliance (including HIPAA-compatible messaging).
ManychatManychat is a chat marketing platform for automating conversations and campaigns across Instagram, WhatsApp, Facebook Messenger, SMS, and email.
SalesmsgSalesmsg is a two-way business texting and calling platform for sending and receiving SMS, MMS, and mass texts from a real phone number.