Marketing & Email
HubSpot Marketing Hub
AI-powered marketing automation built on HubSpot's CRM.
4.4· 13,346 reviews· via G2Founded 2006 · Cambridge, MA
What is HubSpot Marketing Hub?
HubSpot Marketing Hub is marketing automation software built on HubSpot's CRM platform. It helps teams attract leads, run email and campaign automation, and manage content, social, and analytics in one place.
Best known for: Inbound marketing automation on HubSpot CRM
Key features
- Email marketing and automation
- Landing pages and forms
- Lead capture and management
- Marketing analytics and reporting
- SEO and content tools
- Social media management
Who HubSpot Marketing Hub is best for
- Growing teams that want marketing automation unified with a full CRM
- Marketers who need omni-channel campaigns, workflows, and reporting
- Companies scaling from SMB to mid-market on one connected platform
Ideal team: Growth-stage SMBs to mid-market marketing teams (5–200) that want a single CRM-backed platform and will grow into higher tiers.
HubSpot Marketing Hub pricing
Starter
$7/per seat / mo
- 1,000 marketing contacts
- Essential email marketing
- Up to 10 email actions
Popular
Professional
$800/flat / mo
- Omni-channel automation
- Unlimited email workflows
- Advanced personalization
Enterprise
$3600/flat / mo
- Advanced reporting
- Multi-team workflows
- Data governance
Costs to watch before you commit
- Mandatory one-time onboarding fees: ~$3,000 (Professional), ~$7,000 (Enterprise).
- Marketing-contact overages add cost in blocks once you exceed the included tier.
- Extra core seats cost $45–$75/mo depending on tier.
- Lowest prices require an annual commitment; monthly billing costs more.
Top HubSpot Marketing Hub alternatives
Popular Marketing & Email tools teams evaluate alongside HubSpot Marketing Hub.
MoosendLow-cost email marketing and automation known for value.
Customer.ioDeveloper-focused behavioral messaging across email, push, SMS, and in-app.
SendlaneUnified email and SMS marketing automation for high-volume ecommerce.
KlaviyoEmail and SMS marketing built for ecommerce.
BrevoEmail, SMS, automation, and CRM priced by sends, with unlimited contacts.