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GMass

Send mail-merge and cold email campaigns directly from inside Gmail.

4.8· 1,270 reviews· via G2

What is GMass?

GMass is a Gmail extension for sending mass email, mail merge, and cold outreach campaigns without leaving the inbox. It layers personalization, tracking, automated follow-ups, and list management on top of a regular Gmail or Google Workspace account.

Best known for: Sending cold email and mail merge from inside Gmail

Key features

  • Mail merge with personalization from Google Sheets
  • Automated follow-up sequences
  • Open, click, and reply tracking
  • Free built-in email verification
  • Inbox rotation for improved deliverability
  • Scheduling and A/B testing

Who GMass is best for

  • Solopreneurs and small teams doing cold outreach
  • Gmail-based users who want to avoid separate ESP tools
  • Recruiters and sales reps sending personalized mass email

Ideal team: Solo operators and small sales or outreach teams that run everything inside Gmail.

GMass pricing

Standard

$29.95/per user / mo

  • Unlimited emails and contacts
  • Mail merge personalization
  • Open and click tracking
Popular

Premium

$39.95/per user / mo

  • Everything in Standard
  • Automated follow-up sequences
  • Triggered and behavior-based emails

Professional

$59.95/per user / mo

  • Everything in Premium
  • Inbox rotation for deliverability
  • High-priority support

Costs to watch before you commit

  • Advertised low prices ($20/$29/$49) require annual prepay; month-to-month billing costs more
  • Free email verification and inbox rotation are gated to higher tiers
  • Priced per user, so team costs scale quickly as seats are added

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