Social Media Management
Hootsuite
Veteran all-in-one dashboard for scheduling, monitoring, and social analytics.
4.3· 7,109 reviews· via G2Founded 2008 · Vancouver, Canada
What is Hootsuite?
Hootsuite is a social media management platform for scheduling posts, monitoring conversations, and analyzing performance across multiple networks from one dashboard.
Best known for: Multi-network social media scheduling
Key features
- Post scheduling and publishing
- Multi-network dashboard
- Social listening and monitoring
- Analytics and reporting
- Team collaboration
- Content calendar
Who Hootsuite is best for
- Teams that want scheduling, inbox, and listening in one console
- Brands managing many networks that value a mature, proven platform
- Marketers who rely on cross-network analytics and reporting
Ideal team: Marketing teams of 3–200 at brands and agencies that need a broad, established suite across many networks.
Hootsuite pricing
Standard
$99/per seat / mo
- Up to 10 social accounts
- Unlimited scheduling
- AI post & image generation
Popular
Professional
$199/per seat / mo
- Unlimited social profiles
- Inbox automation
- 90-day trend forecasting
Advanced
$399/per seat / mo
- Content approval flows
- Message routing
- Team efficiency metrics
Enterprise
Custom
- Advanced analytics
- Social listening
- SSO & governance
Costs to watch before you commit
- List prices reflect annual billing — month-to-month costs more.
- Social listening and advanced analytics are largely gated behind Enterprise.
- Extra seats are billed per user and add up quickly for larger teams.
Top Hootsuite alternatives
Popular Social Media Management tools teams evaluate alongside Hootsuite.
Vista SocialModern, agency-friendly platform with publishing, listening, reviews, and a free tier.
StatusbrewEngagement and moderation platform with rule-based automation and review management.
SocialBeeCategory-based scheduler that recycles evergreen content with AI drafting built in.
LoomlyCollaboration-first content calendar with structured post approvals and brand guidance.
PublerLow-cost, feature-rich scheduler with AI, bulk tools, and pay-per-account flexibility.