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Gravity Forms

The developer-favorite forms plugin for self-hosted WordPress sites.

4.7· 238 reviews· via G2Founded 2008 · Virginia Beach, VA

What is Gravity Forms?

Gravity Forms is a premium form-building plugin for self-hosted WordPress sites. Popular with developers and agencies, it supports advanced conditional logic, calculations, payment collection, and hundreds of integrations through add-ons.

Best known for: the developer-favorite WordPress forms plugin

Key features

  • WordPress form builder plugin
  • Conditional logic and calculations
  • Payment collection via Stripe and PayPal
  • Extensive add-on ecosystem
  • Developer hooks and API
  • Multi-page and file-upload forms

Who Gravity Forms is best for

  • WordPress site owners who want forms living inside their own site
  • Developers needing hooks, add-ons, and full data ownership
  • Teams avoiding per-submission SaaS pricing by self-hosting

Ideal team: WordPress agencies, developers, and site owners who want powerful forms they fully control and host themselves.

Gravity Forms pricing

Basic License

$5/per site / mo

  • 1 site
  • Standard add-ons
  • $59 billed yearly
Popular

Pro License

$13/per site / mo

  • Up to 3 sites
  • Payments, surveys, quizzes
  • $159 billed yearly

Elite License

$22/per site / mo

  • Unlimited sites
  • All add-ons
  • $259 billed yearly

Costs to watch before you commit

  • Requires your own WordPress hosting — no cloud-hosted option.
  • Licenses renew annually; lapsing means no updates or support.
  • Premium third-party add-ons and some integrations cost extra.

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