
Marketing & Email
EmailOctopus
Low-cost, straightforward email marketing for budget-conscious senders.
4.2· 39 reviews· via G2Founded 2014 · London, United Kingdom
What is EmailOctopus?
EmailOctopus is a low-cost email marketing platform for sending newsletters and automated campaigns, known for affordable pricing and a generous free tier. It targets budget-conscious creators, nonprofits, and small businesses.
Best known for: Affordable, budget-friendly email marketing
Key features
- Email newsletter campaigns
- Drag-and-drop email editor
- Automation sequences
- Landing pages and signup forms
- List segmentation
- Reporting and analytics
Who EmailOctopus is best for
- Cost-conscious senders who want simple, no-frills email marketing
- Small lists and creators who want a generous free tier
- Nonprofits and side projects that need cheap, reliable sending
Ideal team: Bootstrapped creators, small businesses, and nonprofits (1–15) who want the lowest-cost path to reliable email sending.
EmailOctopus pricing
Starter (Free)
$0
- Up to 2,500 subscribers
- 10,000 emails/mo
- Core email sending
Pro
$10/per subscriber tier
- Remove EmailOctopus branding
- Reports kept forever
- Unlimited landing pages
Costs to watch before you commit
- List-size pricing auto-upgrades your band and charges the difference as your list grows.
- The free tier caps sends at 10,000/mo and forces EmailOctopus branding.
- Free-tier reports expire after 30 days.
- The lowest Pro rate requires annual billing (~10% off vs monthly).
Top EmailOctopus alternatives
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SendlaneUnified email and SMS marketing automation for high-volume ecommerce.
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