Marketing & Email
Constant Contact
All-in-one email marketing for small businesses and nonprofits.
4.3· 2,937 reviews· via CapterraFounded 1995 · Waltham, MA
What is Constant Contact?
Constant Contact is an email marketing platform for small businesses and nonprofits, offering campaigns, automation, and list management. Founded as Roving Software, it is one of the longest-running email marketing tools.
Best known for: Small-business email marketing
Key features
- Drag-and-drop email builder
- Marketing automation
- Contact list management
- Template library
- Event and social marketing
- Reporting and analytics
Who Constant Contact is best for
- Small businesses and nonprofits that want a simple, template-driven email tool
- Teams that value phone and priority support over deep automation
- Organizations running events, social ads, and email from one dashboard
Ideal team: Small businesses, nonprofits, and local organizations (1–20) that want an easy on-ramp to email marketing with hands-on support.
Constant Contact pricing
Lite
$12/per contact tier
- 1 user seat
- Drag-and-drop builder
- Social posting tools
Popular
Standard
$35/per contact tier
- 3 seats
- List segmentation
- A/B subject-line testing
Premium
$80/per contact tier
- Unlimited seats
- Custom automation paths
- Google Ads + priority support
Costs to watch before you commit
- Prices are per contact-band — the entry price assumes ~500 contacts and climbs steeply as your list grows (Standard runs ~$110/mo at 5,000).
- Sends beyond your plan allowance are billed at roughly $0.002 per extra email.
- SMS marketing is a paid add-on (~$10/mo, Premium tier) on top of the base plan.
- Lowest rates require annual prepayment.
Top Constant Contact alternatives
Popular Marketing & Email tools teams evaluate alongside Constant Contact.
MoosendLow-cost email marketing and automation known for value.
Customer.ioDeveloper-focused behavioral messaging across email, push, SMS, and in-app.
SendlaneUnified email and SMS marketing automation for high-volume ecommerce.
KlaviyoEmail and SMS marketing built for ecommerce.
BrevoEmail, SMS, automation, and CRM priced by sends, with unlimited contacts.