Web & Product AnalyticsTop 5 Similarweb Alternatives & Competitors (2026)
Best tools to replace Similarweb based on team size, pricing, and workflow fit.
Similarweb alternatives at a glance
Ranked by category fit and rating. Starting price is the lowest paid plan; check each tool for seat minimums and add-ons.
| Tool | Best for | Starting price | Rating | Compare |
|---|---|---|---|---|
 Microsoft ClarityWeb & Product Analytics | Budget-conscious teams | Free | 4.8 | View → |
 AgencyAnalyticsWeb & Product Analytics | Marketing agencies managing many client accounts | $20 /per campaign / mo | 4.7 | View → |
 Google Analytics 4Web & Product Analytics | Sites already in Google's ad ecosystem | Free | 4.7 | View → |
 MatomoWeb & Product Analytics | Organizations needing data ownership | $29 /flat / mo | 4.7 | View → |
 BaremetricsWeb & Product Analytics | SaaS founders tracking MRR and churn | $75 /flat / mo | 4.6 | View → |