Automation & iPaaS
Tray.ai
One governed platform for agents, integration, and intelligent automation.
4.5· 158 reviews· via G2Founded 2012 · San Francisco, CA
What is Tray.ai?
Tray.ai is an enterprise integration and automation platform (iPaaS) for connecting apps and building workflows, now emphasizing AI agents and agentic automation. It targets IT and operations teams at larger organizations.
Best known for: Enterprise low-code iPaaS
Key features
- Visual workflow builder
- 1000+ app connectors
- Embedded iPaaS
- AI and agentic automation
- API management
- Enterprise governance and security
Who Tray.ai is best for
- Enterprise and mid-market teams connecting many apps with complex automation
- RevOps/GTM and IT teams building governed, reusable workflows
- Orgs that have outgrown Zapier/Make and need scale plus governance
Ideal team: A mid-to-large company with a dedicated ops/platform team and enterprise budget needing governed, scalable integration and AI-agent automation.
Tray.ai pricing
Pro
Custom
- 3 workspaces
- 700+ connectors
- 7-day log retention
Popular
Team
Custom
- 20 workspaces
- 30-day insights
- Team collaboration
Enterprise
Custom
- Unlimited workspaces
- 180-day insights
- On-prem/advanced logs
Costs to watch before you commit
- Task-volume overages get expensive fast on the task-based model.
- Paid add-ons stack on the base plan — Merlin AI agent builder, Agent Gateway for MCP, enhanced audit logging, HIPAA features.
- Quote-only with no free tier and no self-serve signup.
- Workspace and retention caps by tier (Pro is limited to 3 workspaces and 7-day retention).
Top Tray.ai alternatives
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Relay.appAI-powered workflow automation with human-in-the-loop approvals.
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ParabolaTurn messy data into automated workflows — no code required.
ActivepiecesOpen-source AI automation and MCP — a self-hostable Zapier alternative.