Sendcloud
Sendcloud is a shipping and fulfillment platform that connects online stores to multiple carriers to automate label creation, tracking, and returns.
What is Sendcloud?
Sendcloud is a European shipping platform that lets online retailers connect their store to dozens of carriers and automate the fulfillment process from checkout to delivery and returns. It centralizes label printing, tracking notifications, branded tracking pages, and a self-service returns portal in one dashboard. It integrates with major e-commerce platforms and marketplaces.
Best known for: Multi-carrier shipping automation for European e-commerce
Key features
- Multi-carrier integration and rate access
- Automated shipping-label creation and rules
- Branded tracking pages and notification emails
- Self-service returns portal
- E-commerce platform and marketplace integrations
- Checkout shipping options and delivery methods
Who Sendcloud is best for
- Growing e-commerce stores shipping in volume
- Retailers using multiple carriers across Europe
- Ops teams automating labels, tracking, and returns
Ideal team: Small to mid-sized online retailers that ship regularly and want to consolidate carriers and automate their fulfillment workflow.
Sendcloud pricing
Free
$0
- Connect a limited number of integrations
- Manual returns and basic tracking emails
- Pay only per-label carrier costs
Lite
$40/flat / mo
- More store integrations
- Automation rules for label printing
- Branded tracking messages
Growth
$120/flat / mo
- Advanced shipping automation
- Branded tracking page and returns portal
- Higher usage limits
Premium
$240/flat / mo
- Full automation and multi-carrier scaling
- Priority support
- Advanced returns and analytics
Costs to watch before you commit
- Per-label fees (roughly €0.08-€0.12) are charged on top of the monthly subscription and carrier shipping costs
- Prices are published in EUR, so USD amounts vary with exchange rates
- Annual billing is required to get the advertised discount (around 20%)
- Higher-tier features like branded tracking pages and automation are gated behind paid plans; free plan is heavily limited
Top Sendcloud alternatives
Popular Print-on-Demand & Fulfillment tools teams evaluate alongside Sendcloud.
PrintifyPrintify is a print-on-demand platform that connects online sellers to a global network of print providers to create and dropship custom merchandise without holding inventory.
GelatoGelato is a global print-on-demand platform that produces and ships custom products like apparel, wall art, and mugs through a local production network in 30+ countries.
ShippoShippo is a multi-carrier shipping platform that lets ecommerce businesses compare rates, buy discounted labels, print, and track packages from one dashboard or API.
SpocketSpocket is a dropshipping supplier marketplace that lets online stores source and sell products from US and EU suppliers with fast shipping.
SubblySubbly is an all-in-one subscription commerce platform for building and running subscription box and recurring-product businesses without code.